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Professional & Business Networking is a Contact Sport

Facebooks Impact on Networking

When I consider Facebook’s impact on business networking and business networking groups, I realize that there are very few people that understand what “professional business networking” is all about.

Most people feel that networking is advertising, selling, promoting and pimping whatever it is that they are selling. Now with Facebook’s inter-connectivity with other social media sites the selling is done automatically hoping that someone will be interested enough to click through to your sales page and sales site and buy.

Facebook and Twitter are the t on-line equivalent of the the tabloids in the Super Market Checkout line.

Facebook’s impact is so large that it can not be ignored and I am building my “friends” base are quickly as I can before it implodes. Every time that I log onto my accounts and see that my “network of friends and followers” is growing and try to read what’s been posted on my wall, I’m reminded of the “Super Market Checkout line” and the headlines and pictures from National Enquirer, Star, People, etc. Everything to get my attention so that I may be compelled to buy what is being sold.

The bottom line is that Facebook’s Impact on Networking to reinforce the notion that “Networking is Selling” and everyone knows that selling is a numbers game, so in my humble opinion, the Facebooks of the world should be called Social Sales Sites instead of Social Networking Sites.

If you want to learn what business networking is all about, visit www.TheLinkSystem.com and be enlightened.

Categories: Social Networking Sites
Terri, I have to agree with the constant barage of selling on FB. I’ve taken to blocking posts that send that vibe out. It’s amazing how often I hide friends posts. Now I’m wondering who’s hiding my posts. LOL! Take care and God bless.
7 July 09 at 10:21
I agree, Terri. I still love Facebook for keeping up with friends and family. But I’ve removed all links to it on my business sites. What with young nephews and nieces, who I love keeping up with, stuff shows up I don’t really want to mix with business! I’m real careful about who I agree to friend as well. Love Facebook for keeping up with the kids though!
8 July 09 at 12:00
Maggie you’re using Facebook for it’s original intention – to stay connected. You may want to consider setting up a “fan page” for your business. Facebook has announced that it will be opening up it’s content to the search engines which promises to do 2 things: 1) Get much more auto-posted spam 2) Get back links to your business sites from a PR9 website (Google likes that) and if your links are congruent, your site’s page rank will increase. There’s also a trend for personal/business to blend together without negative consequences….
8 July 09 at 13:10